How to Build Trust With Your Audience

  • Tuesday, April 11, 2017
  • 11:30 AM - 1:00 PM
  • Promega, 5445 E. Cheryl Parkway, Fitchburg, WI 53711


  • Discounted pricing for AMA Madison Members (log in to register)
  • For future AMA Members and guests
  • AMA Madison sponsors (Registration code required, email
  • Rate for AMA student members

Registration is closed

Everyone wants to sell their product or service, but how do you build trust with your audience before the pitch? 

Learn how Forte has positioned themselves as the thought-leader in the clinical research industry, generating year over year sustainable growth and a Net Promoter Score (NPS) of 100.

Join Forte and Nimblify CEO Shree Kalluri for this informational session and walk away knowing:

  • Best practices for starting and sustaining an inbound marketing approach

  • Steps you can take to become truly customer centric and build evangelists

  • Pitfalls of focusing on your competition

Meet Your Speaker

Shree Kalluri
Founder, President, CEO & Chief Customer Officer

Inspired to create a company that makes a huge difference, Shree Kalluri founded Forte Research Systems, Inc. in 2000. Today, Shree continues to drive the company’s strategic direction and shape the culture that makes Forte a company that people and organizations seek out and stay with. Shree takes pride in the contribution that the company’s products make to the discovery of new cures through the work done at research organizations across the United States and beyond.

Forte Research Systems is the developer of specialized clinical and translational research management software solutions.

Nimblify offers technology for clinical trials, including Participant Payments, Protocol Calendar Exchange, Site Benchmarks and Research Insights.

About our Location

Please note our meeting will be held at the Promega Biopharmaceutical Technology Center, 5445 E. Cheryl Parkway, Fitchburg, WI 53711. It is marked as Building D in the map below.

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