Lindsay Lemmer
Home: + 001 608 217 5217
E-mail: LaLemmer@sbcglobal.net
Marketing MBA experienced in advertising, sales, customer/client service, public relations, event planning and administrative support. Excels in fast-paced environments where strong organizational, communication and interpersonal skills are required. Seeking position either client-side or agency-side in marketing or public relations. Particularly interested in market research, branding strategies, strategic marketing and consulting, and personal public relations.
Software knowledge includes proficiency in:
* Microsoft Office Suite (Word, Excel, Access, Outlook, Publisher & PowerPoint)
* CRM software, including Act! and Goldmine
* Final Cut Pro
* Quickfill
* SPSS & SAS statistical packages
EDUCATION
MASTER OF BUSINESS ADMINISTRATION, MARKETING CONCENTRATION January 2008 – January 2010
EDGEWOOD COLLEGE Madison, WI USA
* G.P.A. 3.93 / 4.0 BACHELOR OF ARTS, PSYCHOLOGY & COMMUNICATION ARTS (TV & FILM) September 2002 – May 2005
UNIVERSITY OF WISCONSIN – MADISON Madison, WI USA
EXPERIENCE
IN BUSINESS MAGAZINE Madison, WI USA Advertising & Circulation Coordinator March 2009 – October 2009
* Implemented strategies for increasing circulation, increasing circulation by 20 percent among target audience.
* Drafted advertising proposals and completed RFPs.
* Managed databases of magazine subscribers and advertisers.
* Sought out and liaised with potential advertisers.
* Solicited people featured in the magazine in order to sell plaques and/or reprints to them of their feature.
* Drafted sell sheets.
M. SHANKEN COMMUNICATIONS New York, NY USA Advertising Coordinator – Wine Spectator February 2007 – January 2008
* Drafted proposals and completed RFPs for companies interested in advertising in Wine Spectator.
* Sought out and liaised with potential advertisers.
* Coordinated added-value luxury events for frequent advertisers.
* Provided extensive back-up for Associate Publisher / VP of Advertising, including drafting correspondences, providing research, full management of her schedule, setting up all travel arrangements and creating itineraries, etc.
UPFRONT TV / CELEBRITIES WORLDWIDE London, United Kingdom Work Experience Internship August 2006 – December 2006
* Assisted in securing celebrities for events such as Paramount Comedy's Tenth Anniversary Party; the Saatchi Gallery exhibition of “USA TODAY”; Fratellis’ performance at the Astoria in London, the World Golf Championship in London, the Mayfair Hotel re-launch party, and the Grease DVD re-launch.
* Coordinated celebrities’ attendance at client events.
* Drafted press releases.
* Researched and updated the Celebrities Worldwide database with new celebrity information and contact details.
OAK BANK Madison, WI USA “Director of First Impressions” August 2005 – August 2006 Administrative assistant/receptionist/marketing assistant
* Greeted and assisted all clients that entered the bank lobby, ensuring they received prompt and exceptional service.
* Provided administrative assistance for CEO, CEO’s assistant, personal bankers and other employees.
* Managed several bank promotions, including monthly giveaways and mailings.
* Managed the bank’s charitable donations.
REFERENCES AVAILABLE UPON REQUEST
Posted: 06-2010
